Ansoff Matrix for YouTube

Jawed Karim, Chad Hurley, and Steve Chen collectively introduced a video sharing platform in 2005 in America named as YouTube. After a year of its success, Google bought YouTube for 1.65 billion USD keeping in view the potential of the company and video-sharing...

Ansoff Matrix of Kit Kat

This is the detailed analysis of Kit Kat by applying the Ansoff matrix framework which has been used to identify the opportunities in the industry by growing existing market share, exploiting untapped markets, develop new products/services and diversification. Ansoff...

Ansoff Matrix of Red Bull

Red Bull is most famous energy drink. It is sold by an Austrian Company Red Bull GmbH. Red Bull is having highest market share in energy drinks across the globe. around 6.790 billion of cans were sold in 2018. It has very attractive packaging of slim and tall blue and...